Gucci`s new childrenswear advertising campaign has just been unveiled.... starring Jennifer Lopez and her two year old twins, Max and Emme. The campaign was shot in Malibu by photographers Mert and Marcus.
It seems every luxury brand is launching a childrenswear range these days.. obviously new parents are willing to spend big bucks on their precious little ones!!
But this is not just any launch...as Gucci will donate US$ 1 million in honor of the launch.... for UNICEF's ‘Schools for Africa’ initiative, with a specific focus on Mozambique and Malawi.
Go Gucci!
Gorgeous..
Jennifer Lopez said she could not say no to the campaign because of the good cause....Gucci will also be donating US$ 50,000 to her non-profit organization, The Maribel Foundation. Which she started with her sister helping to improve the health and medical care of women and children.
Watch the behind the scene footage...looks like they had a lot of fun!
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